Diana Pet Food division

Diana group creates a Pet Food division

The Diana Group's core business is to develop customised natural solutions. With an expertise in bioscience and knowledge in the application and control of natural resources (or ingredients?), the Diana group enhances the organoleptic  performance (palatability, taste, color, etc..) of products for its customers. The new organization of the group by market supports the objective of providing targeted solutions including nutritional and health benefits.

The new positioning carried by the signature "Performance from Nature", reflects the group's mission of being the provider of natural solutions for food and pet food and improving the performance of its customers' products.

The group is now structured around three divisions in order to enhance its fields of expertise and develop synergies between activities linked to the same markets.

The Pet Food Division includes the activities of SPF (palatability enhancers), Vit2Be (nutraceuticals), Videka (antioxidants) and Panelis (palatability measurement) to improve the product performance for pet food manufacturers. "The Pet Food division creates value through the consistency each activity which collectively improves the performance of pet food" said Jean-Pierre Rivery, President of the Pet Food division of Diana.

The Food Division includes CAP and Diana Naturals brands which develop solutions (extracts, flavors, nutraceuticals, retextured ingredients...) for the food industry.

The Nova Division brings new activities with high growth potential for the group including Aquativ nutritional and performance solutions for aquaculture and DianaPlantSciences that creates concentrated natural active compounds from plant cell culture.

"With more than 1,400 employees in 2010, 14% of staff dedicated to Research and Development, 368 m € of turnover, and 19 international sites, Diana growth prospects are strong"explains Olivier Caix, President and CEO.

International growth and expansion, customer partnerships, successful innovations and a standard of excellence help ensure a competitive advantage and continued growth for the Diana group.