A new visual identity for Diana Pet Food

Diana Pet Food, the global leader and pioneer of high value solutions improving pets' well-being and owners' satisfaction, is adopting a new image.

Diana Pet Food logo

The graphical identities of Diana Pet Food and all its expert brands have been refreshed in order to highlight their unique positioning while ensuring an overall graphical harmony.
Moreover, the name of Vit2be, which provides innovative and natural nutrition solutions visibly improving pet health and wellness, has evolved to Vivae.
Finally, the name Odalia has been created for Diana Pet Food's new brand which develops unique innovative scent & care solutions for the pet care market.
In the coming months, Diana Pet Food's new image will be gradually implemented on all communication materials.

Discover the Diana Pet Food's new identity

Download the press release

Communication Manager
Phone: +33 (0)2 97 53 58 78


SPF is part of the DIANA Pet Food Business Unit.
SPF - ZA du Gohélis - 56250 Elven - France - Tel : (33) 02 97 93 80 80 - Fax : (33) 02 97 93 84 74